Area
social Sciences
Sub-Discipline
Journalism and Communications
Pontifical Catholic University of Chile
- City: Santiago,
- Commune: Santiago,
- Region: Metropolitan Region
goals
The Master's in Strategic Communication is aimed at professionals interested in specializing or improving their knowledge in the field of corporate communication in order to create, manage and lead communication projects in public and private organizations.
Applicant Profile
The Master's in Strategic Communication is designed for professionals interested in specializing or enhancing their knowledge in the field of corporate communication, with the aim of creating, managing, and leading communication projects in public and private organizations. Applicants must hold a Bachelor's degree or equivalent professional qualification from a Chilean or foreign university, have sufficient English proficiency to understand specialized texts, and two years of work experience in corporate communication.
Graduate profile
Professional with skills in communication management oriented towards the development of the processes of a communication plan, including the use of new platforms and digital tools for the analysis of the environment, diagnosis, design and evaluation of communication actions, in order to focus these skills on the fulfillment of the objectives of an organization with a responsible and social perspective. .
Lines of investigation
It is a professional master's degree, therefore it does not have lines of research.
Spanish 
English